Opinions expressed by Entrepreneur contributors are their own. As Americans, we’re conditioned to assume that bigger is always better. Bold, bombastic, intrinsic value–bigger stuff packs more punch!

When you think of a famous band, what’s the first image that comes into your head? Chance are it’s their logo, which both sums up so much about a band and tips potential new listeners off to their ...

The Los Angeles Rams were hoping to usher in a new era when they released a video to show off their new logo to their fans as they get set to move into a new stadium in 2020. It all went bad when they ...

“That’s it?” many seemed to be asking last week when, at the end of the gala 45-minute FIFA World Cup 26 Official Brand Launch ceremony, an underwhelming logo comprised of a fat “2” and “6” overlain ...

Cracker Barrel unveiled a new logo last week. The design fueled extensive online backlash. The company announced late Tuesday that it was scrapping the new logo and bringing back the “Old Timer.” ...